绝对占有陈粒:帮我翻译一下吧,谢谢了,

来源:百度文库 编辑:高校问答 时间:2024/05/07 15:26:00
随着营销观念的转变,人的因素在营销中发挥了越来越重要的作用,人文操作也在现代营销中占据非常必要地位,因此现代企业的营销活动应经不仅仅是表面上营销策略应用与组合了,而是深层剖析的人文操作的结果。用人文操作手法营造商机与组织竞争将成为未来商战的主旋律。本文介绍了人文操作的发展概况,并运用理论结合案例的方法重点阐述了人文操作在现代营销中的必要性。研究了在现代营销的人文操作中产生的一些问题以及对问题的解决策略。具体是首先要树立辩证的买方市场观念,在实施过程中顾客参与定价是人文操作的一个实施方法,促销过程要重点体现了人文操作,最后要重视研究人文环境以提高企业整体素质。

Along with the notional change in marketing, the person's factor developped the more and more important function in marketing, the humanities operation also occupies the very necessary position in modern marketing, therefore the marketing activity of the modern business enterprise should through not only is superficial only marketing strategy application and combine, but the humanities operation that deep layer analysis of result.Use the humanities the operation the skill construct business opportunities and organize the competition will become the main melody that future company fight.This text introduced the development general situation of the humanities operation, and makes use of the method point of the theories combination case example expatiated the humanities operate in the modern necessity in the marketing.Studied the in operation and output and some problem in humanities in modern marketing and to the strategy of solution of the problem.Set up the dialectic buyer market idea first in a specific way, in put process into practice the customer participates the list price is a humanities operation of a puts method into practice, promote sales the process want the point now the humanities operates, valuing to study finally the humanities environment to increase business enterprise the whole character.