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来源:百度文库 编辑:高校问答 时间:2024/05/01 19:08:05
■御韩之策

中国 以己市场换其经验
伴随着韩流进入中国,在韩流成功背后扮演幕后推手的商业运作模式也同样走入了我们的视线。对此有人受到启发,有人争先效仿,当然也有更高明的是谨遵鲁迅先生“拿来主义”的遗训,把韩国人那一套剥皮抽筋,加工改造,给它穿上具有中国特色的外衣。

正如我们所见,韩国明星到中国打工已经蔚然成风。从安在旭到张东健,从金喜善到蔡琳,从李贞贤到安七炫,韩国当红艺人一批批来到中国。《北京,我的爱》、《情定爱琴海》、《101次求婚》等中韩合拍片相继走上荧屏,安七炫、宝儿等韩国歌手来内地演出早已不是稀有现象,韩国超人气歌手李孝利更是将约签给了香港地区的英皇娱乐。据说,韩国艺人在各次演出、各个剧组中享受的待遇基本都是大腕儿级的。

日本 以彼之道还使彼身

当裴勇俊带着《冬季恋歌》的热潮杀入日本时,日本这个偶像剧的开山鼻祖也不由得神色慌张地发出“狼真的来了”的惊叫。

以裴勇俊、张东健、元斌、李秉宪四大天王为代表的韩流在日本市场全面炸开了花,这是否意味着日本这个曾经的娱乐大国、亚洲的潮流中心已经完全在韩流的狂轰滥炸中束手待毙了呢?我们需要看到的是,在《冬季恋歌》以2700万韩元(约和270万日元)销往日本时,却给日本的NHK电视台带来了30亿日元的利润,当裴勇俊、崔智友等韩星以高价为日本的厂家代言广告时,他们为商家所带来的盈利是代言价码的数十倍甚至数百、数千倍。

同时《太极旗飘扬》等韩国商业大片在日本的上映,也让日本人开始思考自身的不足———长期以来商业大片的严重匮乏成了困扰日本影界的老大难问题。现在,这一境况终于出现转机。在距今一个月不到的时间内,日本将有《战国自卫队1549》和《忍》两部斥资15亿日元的商业大片开拍,同时《忍》也将开天辟地地首次采取面向个人筹集资金的运作方式,鼎鼎大名的松竹映画和角川映画都同时把注意力聚焦在大制作上,松竹映画还如此破天荒采用基金电影的大胆举措,日本影界以彼之道还使彼身的意图已经相当明显。

The strategy of resising Hallyu(韩流的韩语发音)

China to have a market for their experience accompanied by Hanliu entered China in Hanliu behind a successful business start-up mode also got our attention. In response, it was inspired, it was in striving to be emulated, of course there are the kind that Lu Xun, a higher "use doctrine" in the teaching of Korean that a skinned cramps, processing transformation to it wear the coat with Chinese characteristics. As we can see, Korea has become celebrities working in China. From Anzaixu to Zhangdongjian from Jinxishan to Cailin from Lizhenxian to Anqixuan, a group of Korean popular artists came to China. "Beijing, I love", "feelings of the Aegean", "101 times offer," China and South Korea have produced films on fighting on the screen, Anqixuan, gorgeously, and other singers to interior Korea is no longer rare phenomenon, Korea's Lee more popular singer wants to be signed by the Hong Kong region about the King's entertainment. Reportedly, the Korean artists in various performances, enjoy the various theatres are known abuse treatment basic level. Japan also made to either the Road Gusu When Peiyongjun upsurge cabinet with the "Dongjiliange" Japan, Japan, the idol of Renaissance drama also wanted to get a look, "the wolf really came," beautiful. To Peiyongjun, Zhangdongjian, Yuan Bin, Libingxian four kings represented in the Japanese market Hanliu full bloom bombing, which meant that the Japanese had entertainment Powers, the Asian trend Center bombing, has been fully in the Hanliu wait to die? We need to see that in the "Dongjiliange" to 27 million won (about 2.7 million yen and) sold in Japan, gave the Japanese TV station NHK brought three billion yen profit, when Peiyongjun, Cuizhiyou, immediately to expensive for Japanese manufacturers either advertising, they posed for businesses profit is either getting a few times and even hundreds, several times. At the same time, Korea "Taijiqipiaoyang" large commercial exhibition in Japan, the Japanese began to think about our own shortcomings --- a serious shortage of large commercial Japanese film industry has become big problems. Now, the situation finally turning the corner. In less than a month ago the time, Japan will be the "Warring States Self-Defense 1549> and the" forbearance "two spend 1.5 billion yen business areas being made, while the" forbearance "also will be the first ever to take the individual fund-raising operation, the label Dingdingdaiming video painting and Kok Chuen Chong paintings are also focused on the production of large, Bamboo is also showing paintings using funds first film so bold moves, the Japanese film industry to another road also has the intention to Gusu quite obvious.

Royal Korea tactic.

China to have a market for their experience.

Accompanied by Hanliu entered China in Hanliu behind a successful business start-up mode also got our attention. In response, it was inspired, it was in striving to be emulated, of course there are the kind that Lu Xun, a higher "use doctrine" in the teaching of Korean that a skinned cramps, processing transformation to it wear the coat with Chinese characteristics. As we can see, Korea has become celebrities working in China. From Anzaixu to Zhangdongjian from Jinxishan to Cailin from Lizhenxian to Anqixuan, a group of Korean popular artists came to China.

"Beijing, I love", "feelings of the Aegean", "101 times offer," China and South Korea have produced films on fighting on the screen, Anqixuan, gorgeously, and other singers to interior Korea is no longer rare phenomenon, Korea's Lee more popular singer wants to be signed by the Hong Kong region about the King's entertainment. Reportedly, the Korean artists in various performances, enjoy the various theatres are known abuse treatment basic level. Japan.
What is the Road to the Gusu.

When Peiyongjuan upsurge cabinet with the "Dongjiliange" Japan, Japan, the idol of Renaissance drama also wanted to get a look, "the wolf really came," beautiful. To Peiyongjun, Zhangdongjian, Yuan Bin, Libingxian four kings represented in the Japanese market Hanliu full bloom bombing, which meant that the Japanese had entertainment Powers, the Asian trend Center bombing, has been fully in the Hanliu wait to die? We need to see that in the "Dongjiliange" to 27 million won (about 2.7 million yen and) sold in Japan, gave the Japanese TV station NHK brought three billion yen profit, when Peiyongjun, Cuizhiyou, immediately to expensive for Japanese manufacturers either advertising, they posed for businesses profit is either getting a few times and even hundreds, several times. At the same time, Korea "Taijiqipiaoyang" large commercial exhibition in Japan, the Japanese began to think about our own shortcomings --- a serious shortage of large commercial Japanese film industry has become big problems.

Now, the situation finally turning the corner. In less than a month ago the time, Japan will be the "Warring States Self-Defense 1549> and the" forbearance "two spend 1.5 billion yen business areas being made, while the" forbearance "also will be the first ever to take the individual fund-raising operation, the label Dingdingdaiming video painting and Kok Chuen Chong paintings are also focused on the production of large, Bamboo is also showing paintings using funds first film so bold moves, the Japanese film industry to another road also has the intention to Gusu quite obvious.

Li Royal Korea policy for China to have a market for their experience accompanied by Hanliu entered China in Hanliu behind a successful business start-up mode also got our attention. In response, it was inspired, it was in striving to be emulated, of course there are the kind that Lu Xun, a higher "use doctrine" in the teaching of Korean that a skinned cramps, processing transformation to it wear the coat with Chinese characteristics. As we can see, Korea has become celebrities working in China. From Anzaixu to Zhangdongjian from Jinxishan to Cailin from Lizhenxian to Anqixuan, a group of Korean popular artists came to China. "Beijing, I love", "feelings of the Aegean", "101 times offer," China and South Korea have produced films on fighting on the screen, Anqixuan, gorgeously, and other singers to interior Korea is no longer rare phenomenon, Korea's Lee more popular singer wants to be signed by the Hong Kong region about the King's entertainment. Reportedly, the Korean artists in various performances, enjoy the various theatres are known abuse treatment basic level. Japan also made to either the Road Gusu When Peiyongjun upsurge cabinet with the "Dongjiliange" Japan, Japan, the idol of Renaissance drama also wanted to get a look, "the wolf really came," beautiful. To Peiyongjun, Zhangdongjian, Yuan Bin, Libingxian four kings represented in the Japanese market Hanliu full bloom bombing, which meant that the Japanese had entertainment Powers, the Asian trend Center bombing, has been fully in the Hanliu wait to die? We need to see that in the "Dongjiliange" to 27 million won (about 2.7 million yen and) sold in Japan, gave the Japanese TV station NHK brought three billion yen profit, when Peiyongjun, Cuizhiyou, immediately to expensive for Japanese manufacturers either advertising, they posed for businesses profit is either getting a few times and even hundreds, several times. At the same time, Korea "Taijiqipiaoyang" large commercial exhibition in Japan, the Japanese began to think about our own shortcomings --- a serious shortage of large commercial Japanese film industry has become big problems. Now, the situation finally turning the corner. In less than a month ago the time, Japan will be the "Warring States Self-Defense 1549> and the" forbearance "two spend 1.5 billion yen business areas being made, while the" forbearance "also will be the first ever to take the individual fund-raising operation, the label Dingdingdaiming video painting and Kok Chuen Chong paintings are also focused on the production of large, Bamboo is also showing paintings using funds first film so bold moves, the Japanese film industry to another road also has the intention to Gusu quite obvious.

■Royal Korea strategy

China to have a market for their experience accompanied by Hanliu entered China in Hanliu behind a successful business start-up mode also got our attention. In response, it was inspired, it was in striving to be emulated, of course there are the kind that Lu Xun, a higher "use doctrine" in the teaching of Korean that a skinned cramps, processing transformation to it wear the coat with Chinese characteristics. As we can see, Korea has become celebrities working in China. From Anzaixu to Zhangdongjian from Jinxishan to Cailin from Lizhenxian to Anqixuan, a group of Korean popular artists came to China. "Beijing, I love", "feelings of the Aegean", "101 times offer," China and South Korea have produced films on fighting on the screen, Anqixuan, gorgeously, and other singers to interior Korea is no longer rare phenomenon, Korea's Lee more popular singer wants to be signed by the Hong Kong region about the King's entertainment. Reportedly, the Korean artists in various performances, enjoy the various theatres are known abuse treatment basic level. Japan also made to either the Road Gusu When Peiyongjun upsurge cabinet with the "Dongjiliange" Japan, Japan, the idol of Renaissance drama also wanted to get a look, "the wolf really came," beautiful. To Peiyongjun, Zhangdongjian, Yuan Bin, Libingxian four kings represented in the Japanese market Hanliu full bloom bombing, which meant that the Japanese had entertainment Powers, the Asian trend Center bombing, has been fully in the Hanliu wait to die? We need to see that in the "Dongjiliange" to 27 million won (about 2.7 million yen and) sold in Japan, gave the Japanese TV station NHK brought three billion yen profit, when Peiyongjun, Cuizhiyou, immediately to expensive for Japanese manufacturers either advertising, they posed for businesses profit is either getting a few times and even hundreds, several times. At the same time, Korea "Taijiqipiaoyang" large commercial exhibition in Japan, the Japanese began to think about our own shortcomings --- a serious shortage of large commercial Japanese film industry has become big problems. Now, the situation finally turning the corner. In less than a month ago the time, Japan will be the "Warring States Self-Defense 1549> and the" forbearance "two spend 1.5 billion yen business areas being made, while the" forbearance "also will be the first ever to take the individual fund-raising operation, the label Dingdingdaiming video painting and Kok Chuen Chong paintings are also focused on the production of large, Bamboo is also showing paintings using funds first film so bold moves, the Japanese film industry to another road also has the intention to Gusu quite obvious.

The tactic of keeping out the cultural impact of korea
China , bartering for Korea's expirence with its market.
As the cultural tide of korea is sweeping through China,the bussiness model,which implicitly propels the tide to climax comes to our attention at the same time.There is a variety of domestic responses towards it:Some see it as an enlightenment,Some are in a hurry to mimic it,even some,more ingeniously,adapt this korean model into its chinese version under Luxun's teaching of "assimilationism"
As we have already noticed,it becomes an common practice that korea's stars come to China for job opportunities.From Anzaixu to Zhangdongjian, from Jinxishan to Cailin, from Lizhenxian to Anqixuan, korea's stardom land China one after another.China and korea jointly made Tv series ,such as "Bijing,my love"," love found at the Aegean " and "101 times proposal" hit Chinese audience's screen continuously.(待续未完,来日分解)

wrqt的翻译可取,其他的,我猜,都是机器翻译,文法不通,用词不当,不可用。可惜wrqt没有继续。